Archive for July, 2012

Why programming experience is essential for API documentation

Tuesday, July 3rd, 2012

We’ve worked on a number of API documentation projects over the years and regardless of the programming language, technology or purpose, their documentation simply could not have been written by someone without a programming background. The most valuable API technical writers are the ones who can write content from scratch while removing the burden and [...]


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Rise of the Macintosh

Tuesday, July 3rd, 2012

As a child of the 80’s I fought the Windows PC revolution to the bitter end. Having started out with an Apple IIgs and then graduating onto two Commodore Amigas (the computer that in my opinion should have become the de-facto standard), I simply refused to switch to the—then inferior—IBM PC. But as Windows advanced [...]


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Harnessing the rule (and power) of three

Tuesday, July 3rd, 2012

One of the simplest things you can do to improve the effectiveness of your communications, is to harness the rule of the three. The rule of three is nothing more than a guideline which says that information should be presented in groups of three—no more and no less. Despite the fact that scientists claim our [...]


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